Twitter is looking to jump on the trend of vanishing social media and will begin to test tweets that self delete after 24 hours!
Like other social media platforms (Snapchast, Instagram, etc) Twitter may be getting their own version of social media posts that expire after 24 hours. Announced today, and already live in Brazil, Twitter has dubbed the new option “Fleets.”
Fleets are meant for users to share their “fleeting thoughts,” that they may not want to appear on their timeline. Some people don’t share all their thoughts in Tweets because they’re not comfortable sharing them on their timeline where they’re permanent and anyone can see them.
Unlike Tweets, Fleets will disappear after 24 hours and don’t get Retweets, Likes, or public replies. The only way that people will be able to react to Fleets is through DMs (much like Instagram). Fleets also don’t show up in timelines, they can only be viewed by tapping on your avatar.
Twitter product lead Kayvon Beykpour wrote about the new posts, “We’ve been listening to this feedback and working to create new capabilities that address some of the anxieties that hold people back from talking on Twitter. Today, in Brazil only, we’re starting a test (on Android and iOS) for one of those new capabilities. It’s called Fleets.”
They seemed to know that they’d get comparisons to Instagram and responded ahead of time, “I know what you’re thinking: “THIS SOUNDS A LOT LIKE STORIES!”. Yes, there are many similarities with the Stories format that will feel familiar to people. There are also a few intentional differences to make the experience more focused on sharing and seeing people’s thoughts.”
I know what you're thinking: “THIS SOUNDS A LOT LIKE STORIES!”. Yes, there are many similarities with the Stories format that will feel familiar to people. There are also a few intentional differences to make the experience more focused on sharing and seeing people’s thoughts. pic.twitter.com/OaGYZpChcN
— Kayvon Beykpour (@kayvz) March 4, 2020
Alô alô, testando…
Estamos experimentando uma nova forma de você "pensar alto" no Twitter, sem curtidas, Retweets ou comentários públicos. O nome disso é Fleets. Quer saber do melhor? Eles desaparecem depois de 24 horas. pic.twitter.com/TZEG76zjsA
— Twitter Brasil (@TwitterBrasil) March 4, 2020